A. Your Corporate Identity
Corporate Identity is an image, a message, a presence that will lodge in your Client's mind so that they add your Web site to their Favorites.
Creating an all-encompassing identity for your business that reflects every aspect of what you do, from the first
point of contact with the customer to how employees feel about your business.
- Ask yourself
what you want your identity to achieve for your business.
- Decide what your company does and
what image you want it to project.
- Ask your staff for what they think and get them involved
in the process.
- When you choose a new identity make sure it is continually monitored to ensure
it remains relevant.